A creative recruiting strategy in New Zealand from NZ Information Technology Consulting company - Synergy International. They are targeting the "Barmy Army", for those of you who don't know they are the touring fans of the British and Irish Lions Rugby team. They are hanging around on street corners hoping that one or two of them might be in IT, and then they might want to move to NZ, and that they might fit what they need. A lot of mights there. It is an interesting ploy but targeted wouldn't be the word for it. I guess they are hoping the media coverage makes up for the reality of this not actually being a very effective hiring strategy.




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